High Roller London Website Project

1LG provided logo design, web design & development, content creation and Google indexation services to High Roller London. We also got them ranking on Page 1 of Google UK for ‘Rolls Royce London’. When the original registrant of the domain disappeared without leaving our client any way of contacting them, their domain expired. We were able to get it back for them by liaising with the registrar authorities on their behalf.

Rankings dipped briefly while the domain stabilised and bounced back to Page 1 within a month. Unfortunately in 2015 the site owner the asked us to hand control of the website to a 3rd party SEO company who it seems had promised him more Page 1 rankings for a wider range of keywords. As instructed, we handed over control but were soon disappointed to see they replaced our high ranking website with one that we felt sure would fail. Sure enough, within a few months the new site (not ours) dropped from Page 1 down to Page 5.

Such a shame! Lesson: make sure anyone you hand control of your website to, knows what they are doing and are accountable. Meanwhile competing client websites that we DO manage, continue to climb in the rankings.