Web Design & Development

Websites that build brands and grow businesses

SEO Web Design & Digital Marketing Since 2000

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Websites done right first time

Anyone can build a website but it takes years of practice to perfect

UK web designers 1LG Digital build SEO-optimised websites & eCommerce stores that get found on Google, build brand awareness, generate leads & convert sales for small-medium businesses with big ideas. We were perfecting our skills long before WordPress or page builders were invented.

Stop wasting time & money on 'pretty' websites that don't get results

Your site may look great, but if it's not getting found online, it will not attract enough visitors to deliver the results you need to grow. And without a brand story that resonates with the few visitors you get, 95% of them will bounce. Our web designers can help you thrive even in a competitive marketplace, with professional web development and persuasive marketing copy designed to attract an engaged audience.

sweet spot venn diagram illustration - align your brand story with what your audience want - the sweet spot

The 'sweet spot'

We transform under-performing websites into high-performance sales & marketing machines

1LG Digital take the hassle out of building a new website for your business by managing every aspect of the project for you, from custom code development to branding and graphic design, copywriting and content creation. And when the build is complete we provide branded email, secure web hosting, support and maintenance, for your complete peace of mind.

We help you identify the sweet spot between what you say you do and what your ideal customers want. Then we devise a plan to help you capture their attention, drive them to your website with clever design, SEO and brand storytelling aligned with their wants and needs to transform your OK website into a digital marketing machine—one you can be truly proud of.

red flag

Here are the 'red flags' that suggest you need a new website

Is YOUR website a digital embarrassment? In a competitive online world, with 75% of users judging a business on the quality of its website, an outdated site that no longer meets your needs or reflects your brand values is not an option if you want to make an impression and grow your business. You need a new website if you can relate to any of these:

  • Your website is slow, not mobile-friendly and does not rank on Google
  • Your website does not support your business growth plans or ambitions
  • Your website does not do your brand justice or reflect its personality or vision
  • Your content is out of date + you can’t update as your web designer vanished
  • You are struggling to compete in a crowded market and engage your audience
  • You are embarrassed to show your website to clients for all the reasons above

Mobile-Friendly

Your website represents your brand online 24/7 and is your most important digital assset

Your website is the No.1 place people look to find out more about you before making a purchase decision. It's where you show the world what you do and why you're good at it. We build websites for business owners who want a web presence that positions them as a leader in their field and persuades visitors to choose them first.

What you can expect from us  

SEO comes as standard

Getting found on Google and ranking well in the search results for your keywords is a critical success factor for your website in any market. All our new-build sites have search engine visibility built-in from the ground up. We also provide remedial on-site technical SEO for existing websites.

Rather than being an afterthought, we build SEO right into the development process and start keyword research at the same time as the initial design, as our findings may well influence the structure and content of the site. We optimise all web copy on key pages for search engine visibility and track your before-and-after rankings to ensure that any fluctuations around the new website launch are ironed out to minimise initial SERP volatility. View case studies where we've improved search engine visibility following a site rebuild in our portfolio.

Done-for-you copywriting

Our writers will create contextually relevant and persuasive content designed to attract your ideal audience, help you engage with those most likely to buy from you, nurture them througout the consideration stage to the final purchase decision—and keep them coming back for more.

Our copywriters are expert at crafting effective marketing copy that communicates the benefits of your product or service while our web design & development team ensure each page on your website is focused on making it easy for your visitors to take action. If you like the copy you’ve already got, that’s OK, but our SEO experts will search optimise it to make sure your website gets the surge in traffic and conversions you need. We have clients who increased their visitor traffic and conversions 10x times without the need for paid ads after we improved their web content.

User-focused website design

We help you make an impression on Google and your visitors with a fast-loading website that works on all devices. Because page speed, mobile-friendliness and user-experience are all part of Google’s latest Mobile First, Core Web Vitals and User Experience ranking algorithm updates.

The quality of your website is often the only way people can judge your business. Our job is to ensure your website not only gets found on Google for your important keywords, but also looks professional and establishes credibility (Google calls this your EAST which stands for authority, expertise and trust) to achieve your business objectives.

Page speed is part of Google’s Core Web Vitals ranking algorithm so it’s vital your site loads in under 3 seconds. Mobile usability features such as convenient 'click-to-call' phone numbers smart features such as 'Read More' drop downs and tabbed sections make skimming and scrolling easy and fast, without losing all the details needed when users want to delve deeper into the detail, especially on a mobile device.

Our sites come with all this plus persuasive SEO-optimised content designed to increase phone enquiries, generate leads and convert more of your website visitors from strangers to customers. We'll build you a website you can be proud of, designed to outrank larger, more established rivals, present you as a leader in your marketplace, and deliver a predictable flow of leads and new customers to your business.

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Here's one we created earlier...

View the full case study in our Portfolio

How we work  

Discovery Stage

First, we get to know you and your business, your customers and what makes them tick. We also research your competitors. This insight informs the design strategy, technical stack, functionality, graphics and content we create to help you stand out from the crowd and get found on Google by the audience most likely to buy.

Development Stage

During the build we provide you with access to our test server so you can view progress and provide feedback. In parallel with the technical development we create all the graphics and carefully crafted SEO-optimised page content and marketing copy designed to rank, attract your ideal audience and convert visitors to customers.

Deploy & Delight

After live launch, we provide business-class website and email hosting, managed website support, care & maintenance, so your site is kept-up-to-date and continues to run smoothly for years to come. That way you can focus on servicing your customers and running your business without worrying about your website.

Building Vision London before Building Vision London after

We have an impressive record of fixing underperforming sites

Building Vision London had an outdated website that was losing rankings and traffic. We built them a fast new WordPress website that loads in 0.7 seconds on desktop and under 2.7 seconds on mobile. Within 8-weeks of launch, the new website gained a 2000% increase in search engine traffic, a 400% gain in ranked keywords, and a 100% increase in #1 keyword rankings, resulting in more enquiries for their building services.

Use the slider to view the before and after pictures.

View the case study

What could your business do with more website visitors, leads & sales?

Does your website get results? If not, why not schedule a free 20-minute strategy call to explore how you can get more eyeballs on your website content with SEO-optimised web design? On the call, we will explore how we can improve your website for both search engine traffic, lead generation and sales conversions. We'll perform a quick free SEO audit to identify any search visibility issues ahead of the call.

Digital marketing strategy pyramid

Strategic website design & optimisation

We pride ourselves on creating user-focused websites that work harder than any DIY page builder site. Our strategic approach blends creativity with technical expertise and 20+ years of marketing wisdom. All our websites come with carefully-crafted, SEO-optimised copy to resonate with your audience's wants & needs, capture leads, nurture and convert sales.

Capture Attention

Capture attention from those likely to buy with search-optimised copy aligned with their needs and drive website traffic. We help you increase leads and sales by attracting the right audience—those most likely to convert—using search engine optimised content to build brand awareness, improve online visibility, and attract more visitor traffic to your website.

Nurture & Engage

Nurture & engage your audience with content that builds credibility & trust and positions you as a subject-matter expert. By employing content marketing tactics to reach a wider audience and educate your audience about your products & services at every stage of the buying cycle, you're more likely to be added to the evaluation shortlist of purchase options under consideration.

Convert & Delight

Convert visitors to leads and sales with a brand story optimised for every touchpoint in the buyer's decision journey. Continue delighting your customers and ensure your brand remains 'top of mind as the 'preferred supplier and best solution for their needs. Digital marketing keeps them coming back for more and bringing their friends with them.

'Fixing the Internet' one website at a time since the Millennium

With 90% of all web traffic resulting from a search on Google, our clients rely on us to rank their sites above competitors, get floods of traffic, convert like crazy and consistently drive bottom-line revenue. Many clients have been with us for over a decade and enjoy multiple Google Page 1 results. Here's what a few of our clients say about their experience working with 1LG Digital.

People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions and help them throw rocks at their enemies.

Got further questions?

Frequently asked questions

All 1LG website design & development projects are unique, so a price for a new website will vary depending on your needs. To quote an exact price first requires an understanding your business, your offer, target audience, project goals, and the problems the website must solve, before we can propose a strategy, solution, and price. But, with prices starting from £1500 for a small website, or from £4500 for a larger site or ecommerce store based on WordPress, our prices are within the reach of most businesses. Budget tight? We also offer payment terms allowing you to spread the cost of your new website over 12—24 months, if you host it with us.
Your website content is what converts visitors into customers. It’s what compels visitors to hit the “buy now” or “contact me today” buttons. Our professional copywriters and graphics team work with you to ensure that your website content, images and video matches your brand and inspires people to convert. If you already have content you want to use, we will rearrange and / or edit it to fit the new site design layout, and optimise it for improved search engine visibility.
There's more to building a website than meets the eye. While a DIY instant page-builder site may at first appear to be cheaper, without the right content—designed to attract visitors, rank on Google, and resonate with your ideal customer audience—it's unlikely to produce the results you need, and cost you more in the long run. That's why we take the time to understand your business and your clients' needs before we begin, so we can create a site that is designed and optimised to achieve your business goals from the outset. Read more about our typical professional website design & development project management process here.
The time required to design your website depends on the scope of work—design, logo, copy, images etc—and how quickly you can provide feedback or be available for progress meetings. A small site could take 4-6 weeks, while a large one may take 8-12 weeks for design, development, professional copywriting, graphics & photography. eCommerce sites with lots of products can take 4-6 months.
Yes! If your website is built on the World leading CMS WordPress platform, which is renowned for its ease of use, anyone can do it. A bit more knowledge is required to use the Magento CMS, but the answer is still yes. Both platforms are based on open source code.
100% Yes! Once we receive your final payment, copyright for any unique graphics created solely for this project is automatically assigned to you. You also own all client provided text content, photographs, and other data, unless someone else owns them. We will provide a copy of all files for safe-keeping by you. We are not required to keep them, or provide any native source files we used to make them if they are lost or corrupted. You have full rights to the usage of the WordPress open-source content management system code, CSS, HTML, PHP, or other programming used.
Depending on the scope of your project we will use the most appropriate platform & tech stack. For example, if you want a blog you can update yourself, we'll most likely use WordPress which even our non-technical clients find easy to use. WordPress is the world's leading open-source CMS platform, powering 60% of all content management systems, and 40% of all websites. Open-source, flexible and scalable, WP runs blogs, websites, huge news sites, and eCommerce stores. For eCommerce we use either WooCommerce on WordPress or Adobe's Magento Commerce — the acknowledged leader and ultimate platform for large enterprise-class stores. Magento outclasses Shopify and BigCommerce for features, ease of search optimisation, security and scalability. Note: Shopify and BigCommerce are hosted / rented platforms, so go down when you stop paying the monthly rental. All sites are hand-crafted to meet your unique needs, differentiate your brand, amplify your message, and achieve top Google rankings for your keywords. As experienced coders, we are not reliant on page builders, meaning we can build your site using raw code — HTML, PHP, JavaScript, SCSS and the Bootstrap framework. You get better performance and a faster site. A key consideration for search visibility since Google now treats site speed as a ranking factor.
1LG Digital can host your new website on your own hosting account or one of our enterprise-class secure servers once your final payment is received. All new websites are covered by a 60-day warranty, after which we offer ongoing care plan support for client sites hosted with us. We also offer care & maintenance plans are also available that include regular software upgrades and ad-hoc updates to keep your site fresh and up-to-date, running smoothly and fast for years to come. We can even roll new web development project costs into your monthly hosting fees. Terms apply. Note If we need to use any additional PAID software or plugins to achieve the functionality you require, we will keep that software uptodate under the terms of our own 'master licence' provided you host your site with us and / or have a care plan with us. If you host your own site, or in future you stop using our services and retain a new provider to maintain your site, you may need to purchase your own licence to ensure that software is kept uptodate.

The $64,000 question

How much does a new website cost?

Our websites are as unique as the companies we work with, so the price of your new website will vary according to your needs. We first need to understand your business, target audience, project goals, and the problems the website must solve before we can quote a firm price. The prices below are a guide prices only.

Small business websites

Small Business

Perfect for start-ups

from £2,500

Our small business websites are custom-built to suit your brand, service and marketplace. Based on WordPress CMS, they're easy to update, mobile responsive & GDPR compliant. With SSL and technical SEO built-in, they're Google friendly and designed for lead generation.

large business websites

Large Business / eCommerce

Perfect for established firms

from £5,000

Our business-class websites and online stores are ideal for larger companies wanting a professional web presence that ranks on Google and positions your brand as the market leader. Hand-crafted with 'done-for-you' high-intent copy and custom graphic design, you can be sure of a positive ROI.

budget-friendly websites

Flexi-Pay Option

Same quality — budget-friendly

from £150 monthly
including hosting

For clients on one of our website care & maintenance plans, we offer 'Flexi-Pay'. You pay 25% of the website cost up-front and we roll 75% of the cost into your monthly care plan fee, payable over 24 months*.

*At the end your fees revert back to our standard hosting & care plan fees. Terms apply.

A few website projects from our portfolio

1LG Digital has been building websites and eCommerce stores since before drag & drop builders were invented. We know our stuff. As 'full-stack' developers, we've built everything from simple business websites to complex data-driven applications.

Our client project portfolio includes WordPress CMS, WooCommerce and Adobe Magento web design & development, branding, graphic design, SEO search engine optimisation, copywriting, content marketing and promotional advertising materials for web and print.

Portfolio

Go on — give us a call

Get help to skyrocket your website results

We have a wealth of experience fixing under-performing websites and are as skilled as the big London web design agencies. If you're in SE England we're happy to discuss your project in person. London & Birmingham are under an hour from our Milton Keynes web design studio.

Step 1: Clarity Call

We explore the high-level details and goals for your project on a call. If the project is a match and you like us, we schedule a strategy call.

Step 2 Strategy

We discuss the options with all stakeholders on a more detailed call. At the end of this second call, we provide a ballpark estimate.

Step 3 Proposal

If you are happy with our ballpark project estimate, we'll write up a firm proposal for your consideration and schedule onboarding.

SEO Web Design & Digital Marketing Since 2000

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